Experience
Nixon’s Coffee House
Denver, Colorado
•Led B2C marketing across multiple store locations on Instagram & Facebook, driving community engagement and brand growth.
• Built impactful collaborations with well-known influencers @coloradogal, @coloradofoodie, @southpearlst
• Introduced AI tools to streamline marketing processes and improve efficiency
• Created and edited high-quality content that resonated with our audience
• Achieved 250,453 organic views in 12 months with a $0 marketing budget via Instagram:
- Drove over 15,109 Instagram engagements and reached 181,098 users
- Increased Instagram followers by 900+ through strategic content and engagement
Marketing Manager
October 2023 - Currently
University of Denver Supply Chain
• Independently conducted in-depth research on competing supply chain master’s programs, analyzing pricing, completion time, and academic support
• Provided recommendations to optimize social media strategy, driving awareness and program inquiries to their desired target market.
• Identified the need for stronger alumni and student testimonials to improve credibility and engagement
• Collaborated with the university’s marketing team to refine messaging and ensure prospective students understood the program’s unique value
Marketing Research
November 2021 - January 2022
Denver, Colorado
PLNT Burger
• Developed and executed innovative marketing activations, driving a 16% sales increase for PLNT Burger targeted markets
• Engaged 100+ customers daily, driving trials and purchases, and ranked as a top sales rep
• Led community outreach and played a key role in the successful re-launch of the Georgetown pop-up
Field Marketing
June 2021 - September 2021
Bethesda, Maryland
HyperOffice Co.
• Developed and executed innovative marketing activations, driving a 16% sales increase for PLNT Burger targeted markets
• Engaged 100+ customers daily, driving trials and purchases, and ranked as a top sales rep
• Led community outreach and played a key role in the successful re-launch of the Georgetown pop-up
Marketing Research
June 2020 - August 2020
Potomac, Maryland
Honest Tea
• Developed and executed innovative marketing activations, driving a 16% sales increase for PLNT Burger targeted markets
• Engaged 100+ customers daily, driving trials and purchases, and ranked as a top sales rep
• Led community outreach and played a key role in the successful re-launch of the Georgetown pop-up
Marketing Research Intern
May 2019 - June 2019